Tom Ferry Success Summit Live Stream
Tom Ferry is the #1 Real Estate Coach in the world. After years of sold-out events in conference and convention venues all across California, it was time to go digital and bring Tom’s annual Success Summit flagship event to a whole new audience via livestream.
We launched a sales microsite with revitalized branding, powerful positioning and a persuasive sales message. Combined with an intricately designed marketing plan, we were able to direct a significant amount of traffic from Tom Ferry’s marketing channels toward our conversion-optimized landing pages. Users experienced a clear and simple custom Learning Platform that allowed access to the livestream, on-demand files, bonus materials and customer support, through password-protected customer accounts.
Our sales microsite converted above average sales and outperformed the client’s break-even point by 300%, making this the most attended Success Summit event in the history of the brand.
Tom Ferry Summit
Digital Platfrom, Branding